Martin Roll is one of the sharpest Brand and business Strategists in the world, a Global Strategy and transformation Expert, and a Senior Advisor to Fortune 100 companies, Asian conglomerates, family-owned businesses, and family offices. He is the CEO of Martin Roll Company with more than 25 years of board & C-suite counselling experience. He is an advisor to several global boards and prominent business families, and a mentor for next-generation leaders in business families, start-ups, and high-growth companies. Martin Roll has been a Senior Advisor to McKinsey & Company. He is a highly accomplished keynote speaker at global conferences, an experienced conference moderator, and a board/ executive workshop facilitator. He is also an INSEAD Distinguished Fellow and a Harvard Board Advisor. He is the author of the global bestseller "Asian Brand Strategy" (2015) and co-author of "The Future of Branding" (2016).